We make the world a brighter, happier place through the power of fragrance.

At Bath & Body Works, we’re bringing joy to millions of customers and making the world a brighter place through the power of fragrance. Whether it's because one of our fragrances sparks a fond memory or because you trust our commitment to safety and quality — we value the reason why you value us.

Home of America’s Favorite Fragrances®, Bath & Body Works is a global leader in personal care and home fragrance, that became an independent public company in Aug. 2021.Our top-selling collections include fine fragrance mist, body lotion and body cream, 3-wick candles, homefragrance diffusers and liquid hand soap. Powered by agility and innovation, our predominantly U.S.-based supply chain enables us to deliver quality, on-trend luxuries at affordable prices. Bath & Body Works serves and delights customers however and wherever they want to shop: welcoming, in-store experiences at our more than 1,850 company-operated Bath & Body Works locations in the U.S. and Canada, our online storefront at bathandbodyworks.com.au and our franchised locations around the world.

We make the world a brighter, happier place through the power of fragrance.

A Message From Our CEO Gina Boswell

At Bath & Body Works, we were founded on a simple idea: Make the world a brighter, happier place through the power of fragrance. Our deep-rooted passion for fragrance is what sets us apart. It’s why for more than 30 years, we’ve been a global leader in our industry, giving our customers a reason to celebrate with fragrance every day.

The world is moving faster than ever before, and with it, our customers’ needs are rapidly evolving. Continuous and bold innovation is in our DNA. Whether it’s a 3-wick candle or a fine fragrance mist, we’re constantly advancing so we can continue giving our customers the unique Bath & Body Works experience they love. In fact, a key ingredient to our success is our ability to artfully innovate a single fragrance into numerous forms, giving our customers their favorite scent in their favorite form.

It’s this unparalleled passion for fragrance and commitment to innovation that drive our business forward. Our predominantly U.S.-based supply chain, combined with our best-in-class distribution partners, enhances our competitive edge. We’re empowered to move with unmatched agility and speed so we can give our customers their favorite affordable luxuries, whenever and wherever they want them.

At Bath & Body Works, we believe in the power of fragrance. We see it firsthand every day in our dedicated associates who bring creativity and newness to our products and in our loyal customers who interact with our brand around the world. Our company was built on this belief, and as we look to the future, it will continue to shine across everything we do.

Store Locations

More than 1,850 company-operated Bath & Body Works locations in the U.S. and Canada and more than 485 international franchised locations.

explore bathandbodyworks.com

208

Middle East Locations

161

Asia + Australia Locations

89

Americas Locations

19

Europe + UK Locations

8

Caribbean Locations

International Business: Fragrance Around the World

International Business: Fragrance Around the World

Our presence in the global marketplace is a healthy addition to our U.S. and Canada business and a source for expected long-term growth. Our franchise, license and wholesale partners consistently deliver our unique brand experience in stores and online around the globe.

Our Core Values

Our values live in all of us and guide everything we do. They give us a shared set of expectations for how we engage as a team. They serve as a lens for decision-making to ensure we have a positive impact on our customers, associates and the world around us in a way that makes us proud.

The Customer Rules

Passion Leads To Success

Diversity, Equity and Inclusion Make Us Stronger

It Matters How We Play the Game

Read Our ESG Report

We are committed to sharing information with our stakeholders on how we are approaching and managing our ESG focus areas.

Read Our ESG Report
International Business: Fragrance Around the World
International Business: Fragrance Around the World

International Business: Fragrance Around the World

Our presence in the global marketplace is a healthy addition to our U.S. and Canada business and a source for expected long-term growth. Our franchise, license and wholesale partners consistently deliver our unique brand experience in stores and online around the globe.